Now that the presidential campaign has started in earnest, Democrats plan to portray Mitt Romney as a detached rich guy who comes across as less than human.
But when my Democratic friends hear a story that the media have suppressed showing Romney’s human side, many say it could swing their vote to the former Massachusetts governor.
The media has largely ignored Romney's human side.
The story goes back to July 1996 when the 14-year-old daughter of Robert Gay, a partner in Romney’s new venture capital firm Bain Capital, disappeared. As it turned out, Melissa Gay had attended a rave party in New York City and had become high on ecstasy. Three days later, her distraught father had no idea where she was.
Romney swung into action. He closed down the entire firm in Boston and asked all 30 partners and employees to fly to New York to try to find Gay’s daughter.
Romney set up a command center in a conference room at the LaGuardia Marriott. He hired a private detective firm to help with the search and established a toll-free number for tips, coordinating the effort with the New York City Police Department. He called everyone Bain did business with in New York and asked them to help his company find their friend’s missing daughter.
The company’s accounting firm, PricewaterhouseCoopers, and its law firm put up posters on street poles with a photo of the missing teenager. Cashiers at Duane Reade Pharmacies, which Bain Capital owned, stashed fliers in the bag of each shopper.
Romney and others from Bain Capital trudged through New York, including Central Park, and talked with everyone they could — prostitutes, drug addicts — who may have seen her. They made rounds at the local nightclubs at 3 a.m., hoping someone somewhere could identify her.
The hunt made the local evening news. Television cameras showed photos of the girl and video of investment banker types in three-piece suits roaming through Central Park.
Two days after Romney began the crusade, a teenage boy that Melissa was with phoned in. He asked if there was a reward, then got nervous and quickly hung up. The police traced the call to a home in Montville Township, N.J.
Gay’s daughter, when they found her in the basement of that home, was shivering through detox after a massive dose of ecstasy. Doctors later told Gay that Melissa probably would not have lasted another day.
“It was the most amazing thing, and I’ll never forget this to the day I die,” Gay says. adding of Romney’s intervention, “I’m not sure we would have gotten her back without him.”
If Romney’s effort was amazing, so has been the mainstream media’s lack of interest in the story.
Read more on Newsmax.com: Media Suppress Romney’s Human Side