The goal of the ad is to coax smitten sycophants into sending in small donations for a chance to be entered into a raffle where a lucky winner and guest can share a double-date night with America's most "hip, cutting edge, cultural, sensitive" president and the average neighborhood girl he fell in love with so many years ago.
The tacky commercial is strikingly similar to the interviews featured at the conclusion of the 1989 Billy Crystal/Meg Ryan movie When Harry Met Sally, where older couples sit side by side and recount the early stages of their relationships.
Ironically, the Obama love story also started in 1989 in a Chicago law firm, where Michelle LaVaughn Robinson spent the summer mentoring a young summer associate named Barry Soetoro/Barack Obama. The couple's first official date took place that same year, but instead of the romantic comedy the campaign contest ad mimics, beguiling charmer Barack decided to take his date to the racially charged Spike Lee movie Do the Right Thing.
After visiting a museum and walking off lunch in a commendable "Let's Move" fashion, the couple then ramped up the romance with the Spike Lee flick. The film stars Obama fundraiser Lee, who plays an angry black man named Mookie whose neighborhood is on fire with racial unrest. At one point Mookie, the star of the movie, passionately calls Italian pizza store owners in his Bedford-Stuyvesant, Brooklyn neighborhood "Dago, wop, guinea, garlic-breath, pizza-slingin', spaghetti-bendin', Vic Damone, Perry Como, Luciano Pavarotti, Sole Mio, nonsingin' motherf***ers."
Lee's profanity-laced film must have really stuck with Obama, because 20-something years later, the words "do the right thing" still emanate from the president's lips every time he circumvents Congress and signs another executive order.
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